Not only have I worked with your customers, I am one.
After serving in the Army, I spent 20 years as a personal trainer and martial arts instructor.
But I didn’t just dole out physical training.
I also dealt with the emotional side of everyday folks trying to improve themselves. I’ve felt their pain– and their joy when they overcame a hurdle.
And besides my time working in self-help and fitness, I’ve spent even more time improving myself.
You see, I’m the customer you sell to.
Heck, I’ve lost track of the self-help products I’ve bought, read, watched, and listened to!
Psychology, spirituality, personal development, health & fitness, nutrition… the list goes on.
What does all of that have to do with copywriting?
Do you know what great copywriting is all about? It’s about touching the emotions that drive people.
And I’ve been neck-deep in those emotions for most of life.
-ologist: one who studies a branch of learning.
I studied copywriting through American Writers & Artists, Inc. I focus on copywriting for the web — direct sales, content creation, email, and social media — and how to optimize it for search engines and readers.
Why specialize in web copywriting? Simple…
I’m a detail-happy INTJ (my daughter says to tell you I’m a nerd).
And writing for the web is different than print copywriting. I enjoy that uniqueness. Websites, social media, emails– they each have their own nuances.
I guess the combination of creative and technical components appeals to the INTJ in me.
Ask me how we can grow your business while changing lives.
Have a new project that needs to hit the ground running? Or what about a sluggish one that needs some life breathed into it?
Then reach out. Let’s talk about your challenges and how your project can get a boost with conversational copywriting and web optimization.
Just click the button below to schedule your free 45-minute discovery call directly on my calendar.